EOG and ispo grow closer
24/10/2008
The European Outdoor Group (EOG) has renewed its contract with Messe München for the ispo winter fair at a meeting in Switzerland. The industry association said it believes that it is vital for the outdoor industry to work closely with “key trade fair partners” and that its contract with the ispo organiser signals “a new and exciting phase” in the relationship between the two organisations.
There is now an outdoor_ispo section at the Munich event, which next takes place from February 1–4 in 2009.
Tobias Gröber, ispo business unit leader for Messe München commented: “As ispo winter and the EOG developed the concepts for the new set-up together, this contract emphasises the trusting and collaborative relationship between us. We are looking forward to a great and constructive future.”
Mark Held of the EOG said: “The outdoor industry is a growing sector and we are proud of our identity and culture. Every single visitor that used the entrance east at the last ispo was met by a new, revitalised, visible commitment to the outdoor sector and we have plans to build on that for the future.”