Sports footwear, clothing and accessories firm Lotto Sport Italia is to appear on new satellite channel SuperTennis from November 10, 2008, to December 31 2009.

The television campaign created by Claim Adv, commercial partners of Lotto, will appear in two different versions which will alternate 48 times per day.

Lotto will also be the presenting sponsor of Colpo di Campione, an in-depth programme on the technical tactics side of the sport, and also of Tennis Club, an evening talk show presented by Massimo Caputi and Karolina Boniek. This show will host tennis experts discuss the current hot topics.

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