Cognis wins European Excellence Award
Global specialty chemicals supplier Cognis has received the 2008 European Excellence Award in the “Evaluation” category for its corporate communications management.
The ultimate aim of Cognis’ communication department is to support the company’s business activities and corporate strategy. As well as setting objectives for strategic communications and measuring the extent to which these are achieved, the communication management helps to decide the priorities for planned communications activities. It also is used to ensure that messaging and tonality are consistent across all Cognis communications worldwide, and that key messages are communicated in a strategic and integrated way across all media and to all stakeholders.
Vice president, corporate communications, Susanne Marell said: “Winning this European Excellence Award is recognition of the strategic contribution of our professional communication management to Cognis’ overall objectives. The tools ensure that activities are based on the communication strategy and the annual priorities. In this way, they support the growth and reputation of the whole company. We are very proud to receive this award, and will continue to provide communications that help our businesses to succeed in their markets.”
