WWA to work with Lectra on fashion and apparel
19/02/2009
Textile industry technology provider Lectra has announced an exclusive, worldwide partnership agreement with Walter Wilhelm Associates (WWA) to support the Lectra Fashion product lifecycle management (PLM) solution.
WWA is consulting organisation based in Salt Lake City, Utah, that specialises in streamlining processes and assessing and optimising product lifecycle management in the apparel, footwear, and associated retail industries.
Fashion brands, retailers, and manufacturers dealing with the pressures of a competitive environment and the
high expectations of end consumers are increasingly turning to PLM applications, especially in Europe and the
US.
Lectra Fashion PLM is a state-of-the-art software solution for process optimisation that can contribute to overall growth and profitability. Initial company process evaluations and the ensuing implementation of PLM projects are guided by a team of more than 100 fashion industry and PLM experts across the globe. Lectra’s partnership with WWA will
reinforce the company’s ability to provide optimal consulting services for the inevitable changes in management
processes involved in implementing fashion PLM projects.
Over the last five years, WWA has successfully executed missions for leading PLM software vendors as well as
end-user clients worldwide. It has been involved in half of the approximately 100 PLM projects that have
been implemented or are currently ongoing within fashion and related retail industries across the globe.
“Walter Wilhelm Associates has a long history of technological innovation for industries using soft materials,”
said Daniel Harari, Lectra's chief executive. “The company’s expertise in apparel manufacturing organisation makes it the clear leader in process streamlining and PLM implementation. We are very pleased to enter into this partnership
with WWA, which aims to extend access to PLM solutions for mid-size as well as large fashion businesses.”
WWA founder, Walter Wilhelm, commented: “I am convinced that Lectra’s world-class technology and expertise combined with our unique PLM consulting experience will successfully deliver profitable, value-added project implementation to companies wishing to adopt this technology to overcome today’s challenges.”