Speakers announced for Invista event
Invista has revealed some of the speakers for its Lycra Fibre Moves event which will take place in
The forum will be introduced by Dave Trerotola, president of apparel business at Invista, and will offer insights from Sharon Greene, managing director at RISC International, who will give an overview of consumers’ attitude, their behaviour and lifestyles, and Richard Cope, director of foresight at Mintel who will examine the impact of the recession on the world of fashion, emerging trends and tips about how to improve the in-store retail experience. Richard Medley, managing director at Publicis Consultants, will talk about the importance of social media as part of a company’s communications efforts. Representatives from Swarovski and Bodymetrics will discuss technology and design at the forum, while representatives from CKIA (China Knitting Association) and THA (The Hosiery Association North America) will speak about regional drivers, capabilities, policy and strategies.
On the evening of October 7, Invista will host a gala dinner with Serge Vigouroux, executive vice president - marketing business providing the welcome address. The company will launch a new technical fibre at the event.
Denise Sakuma, global segment director, legwear, said: “We are looking forward to sharing our knowledge and learning more about the world of innovation, design and fashion alongside our peers within the industry for mutual benefit and to build together the success of the next 50 years.”