Woolrich collaborates with German firm on new collection

18/04/2011
Outdoor clothing company Woolrich has announced a new joint initiative with German company n3twork to develop a technical outdoor collection that the companies will market from autumn 2013. The collection will include outerwear, sportswear and accessories.

“To create a technical collection that appeals to consumers globally can be very challenging, but the Woolrich brand transcends international taste lines as few brands can,” said Dennis Hinze, n3twork’s creative director. “Woolrich is a powerful brand with a storied heritage and we’re proud to have the opportunity to be a part of its future.”

Dennis Hinze founded the German company in 1997 and has won international recognition for design of sport and performance apparel. It has worked in an agency capacity with such brands as Under Armour, The North Face, Helly Hansen, Lululemon, Spyder, Salomon, adidas, Merrell, Bogner, North Sails, Falke and Vaude. It also designed and developed the technical and sportswear apparel for Team Alinghi, the two time defender of the America’s Cup, and created the Red Bull Athletes Collection for all of the brand’s athletes.