Mitre to provide official footballs at major Asi - sportstextiles: Lea SportsTextiles

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Mitre to provide official footballs at major Asian tournament

17/04/2014
Sports brand Mitre has confirmed that it will provide the official ball for the 2014 AFF Suzuki Cup, a biennial football competition organised by the AFF (Asean Football Federation) and contested by the national teams of South East Asia.

Singapore and Vietnam will be the co-hosts for the 2014 competition, which will run from 22 November until 20 December.

Mitre’s vice-president for marketing and products, Chirag Patel, said the partnership would offer the company an opportunity to build brand awareness and create new sales opportunities in countries “where football is watched and loved by millions”.



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