Anta Sports bounces back
11/08/2014
Turnover in the first six months of 2014 reached nearly $670 million. Anta attributed the increase to success in its children’s business, its Fila business (it owns the the rights to the Fila brand in China) and its e-commerce operations.
Chief executive, Ding Shizhong, said he expects uncertainty to continue in China’s sportswear industry in the near term, arising from “intense competition and a lack of product differentiation”. However, he said Anta was the first big player in the domestic market to bottom out and “recover with significant growth”.
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