PrimaLoft looks to build its presence on the ground in Asia
01/07/2015
Customer service and technical support departments, as well as a quality control lab, will all be housed in the new building, which will be run by Boris Lu, who has joined PrimaLoft as its operations manager for Asia. Mr Lu previously worked for Albany International.
“The opening of our first wholly-owned subsidiary in Asia is an exciting development for us as we look at our international growth plans,” said Mike Joyce, president and chief executive officer of PrimaLoft on announcing the development. “Many of our valued brand partners and manufacturers are based here, so we need to build our on-the-ground representation in Asia to do business in real-time and in the local languages. This will allow us to be the most efficient business we can be and continue to delight our customers.”
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