Invista workshops a new component of Performance Days
26/04/2016
The workshops were led by Huw Williams, Invista’s global segment director for activewear and outdoor, and by Simon Whitmarsh-Knight, European accounts director for activewear and outdoor. They highlighted common problems and misconceptions around cooling and compression fabrics, the importance of testing and understanding consumer needs.
They also gave market insights into the move away from fabric ‘wicking’ towards ‘cool and dry’, and the different types of compression.