Toms celebrates One Day Without Shoes - sportstextiles: Lea SportsTextiles

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Toms celebrates One Day Without Shoes

10/05/2016
US footwear brand Toms is asking people to share pictures of their bare feet on Instagram to help provide children in need with shoes.

‘One Day Without Shoes’ on May 10 is an event organised to raise awareness of the health and education issues facing children and the importance of proper footwear.

Using the hashtag #withoutshoes, Toms wants participants to experience the importance of proper footwear and take a picture without their shoes on. The company will be giving away a pair of shoes for every unique photo shared, up to 100,000 in 10 different countries.

By the end of 2016 Toms hopes to have delivered nearly 3 million pairs of shoes to children in need in partnership with non-profit organisation Children International.

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