Fusalp opens new Annecy boutique

28/07/2016
Ski brand Fusalp has opened a second boutique. Following the launch of its first own-brand shop in Paris in October 2015, it has now opened a second boutique in its home town, Annecy.

With wood dominating the interior representing what the company calls “a contemporary vision of the mountains”, the boutique opened on July 27.

Two members of the Lacoste family took control of Fusalp at the start of 2014. Brother and sister Sophie and Philippe Lacoste are members of the family behind the Lacoste sports brand, but gave up their involvement to run Fusalp. At the start of 2015, Philippe’s wife, Mathilde Lacoste, became Fusalp’s creative director.