Backpack brand joins EOG

02/02/2017
UK-based backpack brand Gregory has become a member of industry association the European Outdoor Group (EOG).

European brand director, Adrian Davison, said on making the announcement that joining EOG was a “logical step” because for some time now Gregory has been increasing its share of the European market season after season.

He added that membership of the organisation would allow the company to communicate better with other brands and improve its understanding of an “ever-changing marketplace”.

The EOG now has 106 members, ranging from apparel and hardware brands to retailers and key technology companies.