Vaude CEO wins German Brand Manager of the Year award

29/06/2018
The German Design Council and the German Brand Institute have named Dr Antje von Dewitz, chief executive of outdoor brand Vaude, as Brand Manager of the Year for 2018. She received the award in mid-June at a special ceremony at the Museum of German History in Berlin.

On naming her as the winner, the jury highlighted her achievement in transforming Vaude from a family-owned business into a strong, competitive brand while aligning the company “genuinely” with sustainability.