Strong early interest in OutDoor by ISPO exhibition
22/10/2018
This show was created after Messe München was selected by the European Outdoor Group (EOG) as the new organiser of the OutDoor trade show. As a result, the new show will relocate from Friedrichshafen to Munich.
Previous organiser Messe Friedrichshafen has pledged to work to develop its own independent outdoor exhibition for launch in the summer of 2019.
Among the exhibitors to have confirmed their participation in the first OutDoor by ISPO are Arc’teryx, Mountain Hardware, Vaude and the Oberalp Group, which is responsible for brands like Dynafit and Salewa.
Messe München has also announced a new concept that it calls ‘Outdoor Easy’, which is targeted at exhibitors with smaller budgets. It aims to make the exhibition process easier for them.
Markus Hefter, director of the OutDoor by ISPO exhibition, said: “This flexible and cost-effective stand construction concept is a high-quality and authentic solution enabling companies to showcase their products in the perfect setting without having to undertake all the set-up work on their own.”