Bicycles could be added to Outdoor Retailer events

31/01/2019
The organiser of the Outdoor Retailer exhibitions is considering adding elements related to the bicycle industry into one of its three annual shows, according to reports from media specialising in this sector. 

California-based Emerald Expositions is in charge of the Outdoor Retailer events. It is also the owner of the Interbike trade show. The next edition of this exhibition, which was due to take place in September, has been cancelled.

As a result, reports suggest Emerald is exploring its options. These include incorporating an Interbike-style show into the Outdoor Retailer Winter Market (due to take place in November) or adding bikes to the Market Demo Experience that will take place ahead of the Summer Market in June. 

Darrell Denny, executive vice president of Emerald’s Sports Group, was quoted as saying: “We said we weren’t going to proceed with Interbike as originally planned but are researching alternatives.” He offered no further details.