First-ever chief brand officer for Lululemon

09/01/2020
Former global vice-president for Nike Running Nikki Neuburger has been announced as the new chief brand officer of Lululemon. She is the first person to take up this role at the Vancouver-based yogawear brand.

Ms Neuburger spent 14 years at Nike but, for the last two years, has worked for ride-sharing and food deliver company Uber. She joins Lululemon on January 20.

At the time of the announcement, she said: “I am thrilled to join Lululemon at this exciting time in the company’s growth story. I have long admired the company and deeply connect with its core values. I look forward to working with the senior leadership team and the teams across the globe as we continue to elevate the brand.”