CCILU reveals ocean plastic’s versatility
11/06/2020
GreenPlax technology will first be offered in a design called Renee via funding site Kickstarter, moving later into CCILU stores.
One pair of GreenPlax Renee sneaker upcycles around 15 plastic bottles.
The company plans to share GreenPlax technology with other footwear companies “to assure an expansive sharing and dissemination of this cutting-edge innovation”.
CEO Wilson Hsu said: "Every minute, we throw away one million plastic bottles around the world. Only 4% of them are properly recycled. Most eventually end up in the oceans and it takes up to 1,000 years for the bottles to be decomposed.
"The covid-19 pandemic just gives us a heavy lesson that we've been over-riding and over-loading ourselves and our mother earth since the industrial revolution in the 19th century. We have to react immediately and do things completely different. We do not have a plan B."
CCILU uses centralised resources in Taiwan to produce the master batch of GreenPlax material which could be shared with other manufacturers.
Hsu added: "Our ultimate goal in the short term is to design and develop the first 'carbon-negative' shoes by the year 2021, and to get the footwear industry and the consumers embrace the concepts and products addressing circular economy and sharing economy.”