Puma has published a video providing a look at its new central European warehouse, due to open in April 2021. Located in Geiselwind, Germany, the facility is 90,000 square metres, with warehouse space of close to 70,000.

On social media, Puma said it was “taking logistics to the next level” with “impressive proportions, innovative technologies and sustainable standards”. The sports brand expects to ship more than 75 million units per year from the warehouse.

“Today we are in good shape from a timing perspective,” said a spokesperson narrating the video. “Our intralogistics technology has been implemented to a level of close to 95%.”

Image: A still shot from Puma’s video introducing the warehouse.

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