Brands eager to change the industry, Fair Wear Foundation says

15/02/2021

Swedish outdoor footwear brand Icebug is one of five new members of Fair Wear Foundation, the Netherlands-based non-profit group that campaigns for improved working conditions for garment workers around the world.

On making the announcement, Fair Wear director, Alexander Kohnstamm, said: “More and more brands are eager to change the industry for good, because they know that sustainable businesses are more resilient and more successful.”

Dutch menswear brand Atelier Munro, German brands Olymp and Hakro and UK-based Wrap London and its sister brand Poetry joined at the same time as Icebug.