Nordic boots make a splash at Zara
06/12/2022
Swedish outdoor footwear brand Tretorn is celebrating a project with fashion retail group Zara that is rolling out internationally this winter.
A collection of footwear that Tretorn describes as being inspired by the weather and the landscape in Scandinavia has gone on sale in Zara stores in 70 countries.
The brand’s chief executive, Magnus Månsson, explained that since 1891, Tretorn has designed durable rubber boots and garments that can withstand the outdoors, even in Nordic countries. He said: “We are delighted to be able to showcase our iconic silhouettes through this collaboration with one of the world’s most famous brands.”
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