Outside Festival doubles attendance in year two
The second Outside Festival and Summit in Colorado attracted 35,000 across four days of events and gatherings, nearly doubling in size from 18,000 last year.
The Outside Summit brought in 900 registrants, marking an 80% increase from last year and included 15 seminars and 46 speakers.
The Outside Festival was at capacity, with 33,000 attendees, a quarter of whom came from out of state.
Robin Thurston, CEO of Outside Interactive, said: “The Outside Summit rethinks the traditional outdoor trade show model and brings leaders in the industry together to discuss new ideas, successes and challenges that top outdoor businesses are facing today.
"The Outside Festival is where we see huge potential for more engagements at the event, continuing to celebrate outdoor culture and attract fans of music, film, wellness, and adventure. We hope to keep growing this event and adding value for years to come.”
Sponsors for the Outside Festival include Capital One, REI Co-op, Brooks Running, Scout Motors, Berghaus, The North Face and VF Corporation.
