Reports from Germany say fabric developer WL Gore is to close Gorewear, an group-owned outdoor and athletic apparel brand.

Specialist media in Germany covering cycling have reported that the managing director of WL Gore’s European division, Michael Hullik, had sent a formal letter to retail partners to inform them of the decision.

In the letter, retailers that stocked Gorewear products were told that the business would remain active until the end of March, but that the group saw “no realistic possibility” of achieving its financial goals for the brand “in a highly competitive landscape”.

Gorewear products have been in the market for more than 40 years and have sold worldwide.

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