The Lost Arrow Corporation, parent of outdoor apparel company Patagonia, Inc., has appointed Casey Sheahan as CEO and president, effective March 20, 2006. He previously served as new business director at Patagonia.
Mr Sheahan joined Patagonia in January 2005 from his post as president of Kelty, Inc. He is aligned with several environmental organisations and served for many years as president of the Conservation Alliance, a non-profit organisation of outdoor businesses whose membership dues support grassroots citizen-action groups. In addition to his management background, he brings skills in the fields of sales, marketing and publishing.
Patagonia is known internationally for its commitment to environmental activism. Its Environmental Grants Programme has contributed over $22 million to grassroots environmental activists since the programme began in 1985. Incorporating environmental responsibility into product development, the company has, since 1996, used only organically grown cotton in its clothing line, and is noted for using recycled soda bottles in many of its polyester fleece garments.
In 2005, the company launched its Common Threads Recycling Programme, recycling worn-out Patagonia garments into new products.