New branding for Outlast

02/01/2013
Temperature regulating phase change materials (PCMs) provider Outlast Technologies is rolling out a new brand identity for the new year.

The new brand identity includes a refreshed Outlast logo that will be displayed throughout marketing and communication materials.

“Outlast has come a long way in over two decades of offering a proactive heat and moisture management solution to various products,” said Martin Bentz, managing director of Outlast Europe, on making the announcement. “The new brand identity is a natural progression of the success this company has experienced, as we continuously work to bring more products to market with our technology so consumers can have increased exposure to the proactive comfort that it provides.”