Adidas Originals opens New York City flagship

18/08/2016
Adidas Originals opens New York City flagship
Sportswear manufacturer adidas has opened a new flagship store for its adidas Originals brand in New York City. 

The store will offer a specially-selected assorted of lifestyle products, including limited-edition capsule collections and designer collaborations for men, women and children. It will also host events and installations on a regular basis to connect with consumers.

“The store allows us to provide new and exciting experiences for our customers, in addition to celebrating the city they call home,” said Arthur Hoeld, general manager, adding that hit would become “an epicentre for creativity and culture”.

Image courtesy of adidas.