Ternua names new head of French operations

30/08/2016
Basque outdoor group Ternua has appointed Frédéric Seymarc as its new country manager for France. He will take up the post from October 1, 2016.

Mr Seymarc will work closely with Michel Gogniat, commercial director for Europe/Asia, and Marie Fleuraux, customer service manager for France, to develop Ternua’s marketing strategy in the country. He will also oversee the brand’s commercial agents already established in France, as well as managing its important French accounts.

He began his career at Decathlon and went on to occupy commercial positions at Quiksilver, Gore-Tex and Patagonia. He leaves his role at The North Face France, where he serves as team leader.