Industry backing for Paddlesports Retailer show
16/01/2017
The event has been created by Sutton Bacon and Darren Bush in response to a decision to bring Outdoor Retailer forward in the calendar. They believed this change would make it difficult for paddlesports companies to attend the Salt Lake City event. It will take place for the first time from August 29 to September 1 in Madison, Wisconsin.
The paddlesports coalition announced the endorsement following an eight-week process to unify around one event, to elect an advisory council to be an ongoing industry voice on industry and tradeshow matters, and to lay the groundwork to form a paddlesports trade association.
“We are pleased to endorse Paddlesports Retailer as our industry’s national tradeshow. We are proud of how our industry came together in a very short period of time, defined shared objectives and rallied behind a focused show we feel will give the paddlesports industry its best commercial and cultural experience,” said Bill Kueper, chairman of the coalition.
“Our industry group polled a wide sampling of retailers to determine their show intentions and preferences,” he added. “We found broad retail support around a paddle-centric show. In fact, over 80% of respondents stated they were likely to attend Paddlesports Retailer 2017.”