Outdoor Foundation: New director will lead us through critical times

20/12/2017
The Outdoor Foundation (OF), the philanthropic arm of the US-based Outdoor Industry Association, has chosen Lise Aangeenbrug as executive director from more than 100 applicants.

She currently serves as the executive vice-president for the National Park Foundation and was previously the executive director of the Great Outdoors Colorado Trust Fund.

“I have devoted the last 30 years to championing initiatives that conserve land and connect people to the outdoors, from their backyard to the backcountry,” said Ms Aangeenbrug. 

Sally McCoy, former CamelBak CEO and Outdoor Foundation board chair, said: “Lise will bring the Outdoor Foundation great strategic skills, a proven history in building participation outdoors and a personal passion for the work. She will be a terrific collaborator and leader in these critical times.”

Founded in 2000, the OF’s mission is to grow outdoor participation by inspiring the next generation of outdoorists, through youth engagement, community grants and research. It has invested $4 million into 785 not-for-profit and college programmes that have connected 200,000 young people to the outdoors.