Reebok snaps up former Nike creative director
13/06/2018
Ms Reuther was most recently creative director at Boston-based design consultancy group Cast Collective, where she worked with brands including Vans, Puma and Timberland.
Earlier in her career, she spent 12 years at Nike, perennial rival of Reebok’s parent company adidas. This included eight years as global creative director.
“Karen brings a wealth of experience, both in our industry and from the outside,” said Reebok President Matt O’Toole. “Her expertise, clear vision and leadership skills will guide our design excellence, inspire creative rigour and craft and deliver a unified global design strategy for Reebok.”
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