Hybrid jackets have a big future, Cifra CEO says
16/09/2019
It said in the build-up to the events that these garments would be outdoor, hybrid, activewear and athleisure prototypes.
“We want to export our know-how to the most important sports-oriented areas of the world, namely the United States and Germany,” said chief executive, Cesare Citterio.
He said he wanted to draw particular attention to recent developments in hybrid jackets, which he said would be a “main theme” in clothing in the near future.
Share this story:
