Wes Moore joins board to “help guide the future” of Under Armour
Next month Wes Moore, CEO of the poverty-fighting nonprofit Robin Hood, will take his place on the board of directors for Under Armour.
In this role, Mr Moore will “help guide the future of our brand, bring new communities into our UA family, and elevate our values to a global audience” according to executive chairman Kevin Plank, as the company continues to “integrate purpose into every aspect of our business”. Mr Plank called Mr Moore “a strategic thinker and dynamic leader whose unique expertise at the cutting-edge of finance, technology, and philanthropy will prove invaluable”.
The Robin Hood Foundation finances more than 500 organisations serving children, families, and communities and has distributed more than $3 billion to address disparities in education, housing, food insecurity, health and workforce development. Prior to joining the foundation, Mr Moore founded BridgeEdU, a hybrid technology and coaching platform designed to help first generation and low-income students college students with high-touch and high-tech support.
He has also worked in investment banking, was a White House Fellow to Condoleezza Rice and has served as a captain and paratrooper with the US Army (including a combat deployment to Afghanistan).
“Throughout my career, I have worked at the intersection of business and community helping to drive value for a dynamic and broad base of stakeholders,” said Mr Moore. “The Under Armour brand means so much to my hometown of Baltimore and has served as a great source of pride for me personally. Empowered by a remarkable board and clear-set mission, vision and values – I see tremendous opportunity to continue harnessing the power of sport to strengthen the athletes and communities we serve globally."
