Organic cotton traceability project will use Haelixa technology
Traceability technology provider Haelixa has announced a new partnership with apparel retail group C&A. The company will use Haelixa’s technology to “advance the traceability of its organic cotton”.
The technology uses DNA markers in the ginning process to create a tamper-proof, verifiable traceability system that tracks organic cotton throughout the supply chain. The marking ensures the authenticity of organic cotton and mitigates the risk of sourcing from regions associated with forced labour, C&A said.
Targets include supporting the growth of organic cotton without synthetic pesticides and fertilisers. It conviction is that this will result in cleaner waterways, healthier ecosystems and lower costs for farmers.
In 2022, Haelixa and C&A began a pilot project and have worked together since then to trace raw materials. The result is this new agreement to mark the organic cotton C&A sources for the next three years.
Using Haelixa’s DNA markers, C&A will trace organic cotton from farm to finished garment. The retail group’s head of sourcing, Alexandre Saus-Salas (pictured), said: “Transparency and ethical sourcing are crucial in our supply chain.”
