High-level promotion at Patagonia

14/04/2015
Patagonia CEO Rose Marcario has promoted Lisa Williams to chief product officer, with responsibility for all aspects of design, line management, merchandising, inventory and product marketing.

“Our imperative to build the best product with the most responsible supply chain in the world has never been more important,” said Ms Marcario. “Lisa has brought us great leadership, excellent instincts and unparalleled skills as a merchant since she joined Patagonia almost 14 years ago.

“In this elevated role, Lisa will continue to meet the high demands of customers around the globe for whom outdoor sports are a way of life.”