Lectra CEO says apparel has driven China’s economy for three decades
24/09/2015
Chief executive, Daniel Harari, said: “China’s apparel manufacturing industry has driven the country’s economy for the past three decades but the industry is now dealing with an economic slowdown, higher wages, bigger environmental awareness and more limited resources. Contenders in Cambodia, Vietnam and Bangladesh can compete on cost, while advanced economies such as the US, Germany and Japan are pulling ahead in terms of technology. If Chinese brands want to stay competitive, they need to distinguish themselves by focusing on enhanced value and services, brand quality and creativity.”
Lectra has identified five key areas in which Chinese apparel manufacturers can benefit from adopting best-in-class practices: innovation, differentiation, industrial excellence, collaboration and transformation.
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