Volcom offloads goggles brand - sportstextiles: Lea SportsTextiles

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Volcom offloads goggles brand

18/03/2016
Kering-owned sportswear group Volcom has sold its Electric brand via a management buyout to a group led by Eric Crane, Electric’s CEO.

Electric, a US-based brand that sells accessories including sunglasses, goggles and watches, was acquired by Volcom in 2008.

French luxury goods group Kering also owns Puma.

Related stories:

Kering completes sale of Volcom brand 03/04/2019
Volcom appoints new men’s design director 06/06/2018
Volcom put up for sale as owner focuses on luxury 10/04/2018
Volcom unveils “performance” jeans for skateboarders 03/08/2016
Volcom to launch full shoe collection 14/02/2013
Volcom makes design appointment 20/12/2012
Puma chairman calls for government action on materials tariffs 10/10/2012
PPR concludes Volcom purchase 23/06/2011

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