New Patagonia video pushes fair trade - sportstextiles: Lea SportsTextiles

News

New Patagonia video pushes fair trade

10/10/2016
Outdoor brand Patagonia has released a new video to promote fair-trade clothing, featuring workers around the world such as a young woman from Sri Lanka, Madusha Priyanthi, who works in a supplier company’s factory in that country.

Patagonia has argued that consumers can help “change the garment industry” by choosing Fair Trade Certified clothes.

“When you choose Fair Trade Certified products,” it said on launching the video, “you are directly impacting the lives of the people who make your clothing. These are mothers and fathers and students—all looking to improve their lives and the lives of their families.”




Related stories:

Patagonia to donate $10 million from Black Friday sales 30/11/2016
Patagonia to donate Black Friday revenue 23/11/2016
Patagonia steps up use of recycled materials 08/11/2016
Patagonia reinforces marketing team 13/10/2016

Sportstextiles.com cannot be held responsible for content if the language setting is changed from English.

The translations provided by Google Translate are automated and therefore might not be accurate and may contain incorrect, offensive or misleading language. We offer this facility as a guide only.