Swimming Australia joins forces with Arena
20/01/2017
The team, known as the Australian Dolphins, includes World Champions Cate and Bronte Campbell, Mitch Larkin and Emily Seebohm.
Swimming Australia announced in December that its long-standing partnership with fellow swimwear specialists Speedo would end at the end of 2016. The deal with Arena came into force in January and will also see Swimming Australia help drive sales of the brand’s products in the country.
“We welcome Arena to our team and our swimming family in Australia,” said Mark Anderson, CEO of Swimming Australia. “We will be working closely with arena to further enhance our elite performances in the pool over the coming four-year cycle, as we seek continuous improvement and world’s best partners to assist us in the next stage of our development.”
For his part, Luca Belogi, general manager of Arena’s international division, said he was “very proud and excited” about the partnership. “Arena will make every possible effort to contribute to its future success, through our technology, equipment and continuous support,” he added.
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