Nike brings Flyknit to apparel with new sports bra
13/07/2017
Flyknit was first unveiled at the 2012 Olympic in London, when it was used in the uppers of the running shoes worn by a number of athletes. It has since been incorporated into a wide range of footwear products, including football boots, training shoes and basketball sneakers.
The one-piece knitted upper reduces the weight of the shoe and offers increased support by creating the feeling of a “second skin” for the wearer.
Nike has developed apparel inspired by the Flyknit concept, but the creation of the Nike FE/NOM Flyknit Bra represents its first direct use in an apparel product.
The product was devised after the NikeWomen design team asked athletes for the qualities they needed in a sports bra. They told Nike that it needed to provide total support for a variety of activities and keep them cool and dry without compromising on comfort. Nike’s innovation team joined the conversation and offered Flyknit technology as a potential solution.
The Nike FE/NOM Flyknit Bra is constructed using two single-layer panels made from a nylon-spandex yarn that form fits to the shape of the wearer’s body. The two layers are assembled without a seam, which reduces the amount of material needed. Nike has explained that the new product is 30% lighter than any other sports bra it offers. It also said that some of its other high-support sport bras need as many as 41 pieces, compared to the two required for the Nike FE/NOM Flyknit Bra.
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