OrganoClick signs up another Finnish retail partner
23/05/2019
This solution was launched in 2018. A textile impregnation product, it allows consumers to make their garments and fabrics water repellent. It comes in spray-on and wash-in versions, and is said to offer good levels of water repellency while remaining biodegradable.
OrganoTex products are already available in Finland through a partnership with outdoor clothing and equipment brand Partioaitta. A number of Swedish retailers sell them in OrganoClick’s home market.
Announcing the agreement with Reima, Susanne Karlsson, account manager for the OrganoTex range, said: “With Reima as a collaboration partner and reseller, we also reach out to a group of active and environmentally conscious families which has a great need of water repellent garments but also wish to take care of the environment.”