Norrøna and Protect Our Winters team up for Climate Week NYC
Norwegian outdoor brand Norrøna has partnered non-profit Protect Our Winters (POW), and will hold a special screening of professional mountain skier, Amie Engerbretson’s film, “The Hypocrite,” followed by a Q&A at the Norrøna Flagship New York City on September 26.
The screening serves as POW’s main event for Climate Week NYC, which is the largest annual climate event that brings together thought leaders, change makers, and members of the public to drive climate action.
Erin Sprague, CEO of Protect Our Winters, said: “As we look to the November elections and our climate future, we are honoured to join our partner, Norrøna, in hosting our Climate Week event, joining this global community striving toward the systemic changes that will limit the worst impacts of a warming planet.
“The stories we share from our Alliance members like Amie Engerbretson catalyze our clean energy conversations and illustrate how individuals, even as imperfect advocates, drive the broader movement for clean air, clean water, and a healthy planet for future generations.”
Engerbretson, who joined the Norrøna ambassador team earlier this year, has been an active POW Athlete Alliance member for years, receiving the 2021 Alliance Member of the Year award for her impactful work in climate action on the mountain and Capitol Hill.
Protect Our Winters was founded in 2007 by Jeremy Jones to mobilize the snowsports community to come together and take actionable steps towards addressing the impact of climate change. The organization now has a worldwide network of more than 130,000.
