Sports brand Lacoste has named Éric Vallat (pictured) as CEO, succeeding Thierry Guibert, who has served as CEO of Lacoste since 2015.

Mr Vallat has held various leadership roles within LVMH Group, at Louis Vuitton in Europe and Christian Dior Couture in Japan. 

He went on to lead the houses of Bonpoint and J.M. Weston, served as CEO of Rémy Martin, and later oversaw the fashion and accessories division of the Richemont Group. 

Thierry Guibert, CEO of Lacoste-owner MF Brands Group, said: “I’m very pleased to entrust the reins of Lacoste to Éric Vallat, a bold leader with a recognised track record. His sharp expertise and proven experience will be major assets in continuing to unlock the brand’s full potential.”

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