Running’s ‘momentum’ means another record for Brooks
Brooks Running closed 2025 with record-breaking revenue, achieving a 16% increase year over year, the ninth consecutive year of growth.
There was 13% growth in North America (NA), 22% in Europe, Middle East and Africa (EMEA), and 66% in Asia Pacific and Latin America (APLA), where China sales increased 245%.
It attributes the China increase to the fact Brooks’ ranked was the number one international brand among sub-three-hour finishers at the Shanghai Marathon, one of the largest marathons in China.
These results contribute to a 14% compound annual growth rate over a nearly 25-year growth period.
Dan Sheridan, Brooks CEO, said: “Running continues to gain extraordinary momentum around the world as more people choose movement as part of their approach to health and wellness. Following a record 2025, we enter 2026 energised by the innovations and programmes we’ll deliver to runners and retailers worldwide.”
In America, The Brooks Run Club, the brand’s loyalty programme, surpassed 2 million members, doubling year over year.
In 2025, 10 Brooks footwear styles posted year-over-year revenue growth of 20% or more: The Glycerin series, featuring a new midsole foam; the Adrenaline GTS, which celebrated its 25th anniversary; and the new Glycerin Flex, which includes what is described as “an industry-first articulated, strategically segmented midsole”.
