Oner Active set for continued growth
British activewear brand Oner Active is launching a new campaign to highlight the women that best embody its DNA. The first episode of Oner Mode is fronted by model and actress Lori Harvey. It features the brand’s signature SoftMotion fabric, and introduces a new material, Formesoft.
The campaign presents a new Day-to-Night Capsule that exhibits the label’s key styles in new understated luxe colourways, a reflection of its evolution towards transitional pieces for the gym and everyday life. Its signature fabric, SoftMotion, is a brushed 81% polyamide/19% elastane blend knit.
The capsule also features the new Formesoft, a fluid and silky semi-sheer knit made from a blend of 93% recycled polyester and 7% elastane. It is said to be buttery soft, lightweight, quick-drying and versatile.
The campaign is part of Oner Active’s plan to expand globally as both a performance activewear and lifestyle brand. Self-billed ‘built for women, by women’, it seeks to address the needs of “how women train, recover, travel and live”.
The first store of the brand founded by personal coach and fitness influencer Krissy Cela has been announced and will open in the NoHo neighbourhood of New York City later this year.
The brand has seen its sales double in 2024 and 2025, with revenues in 2025 estimated to be some $191 million.
Photo courtesy of Oner Active
