West Wind branding updated with Nilorn labels
The West Winds brand of 100% cotton Ventile clothing, recently acquired by Snugpak, has been given a new lease of life with redesigned swing tickets and woven laser cut badges.
We modified West Wind garment styles to bring them up-to-date but we also wanted the branding and presentation to have a fresh new look and reflect the quality of the brand,” said Mick Dobson managing director for Snugpak, a UK manufacturer and supplier of sleeping bags, rucksacks and insulated clothing.
We have worked with Nilorn for about seven years, but this is the first time we have used them to help revamp brand presentation,” said Mr Dobson. Together with the garment redesigns the impact has been significant and West Winds is once again winning new business.”
