Italy-based underwear maker GT Calze has teamed up with Nylstar to create a cosmetic product line from its Meryl Hyaluronan fibre.

The company claims Meryl Hyaluronan exhibits anti-aging properties due to the nanoparticles of hyaluronic acid that are inserted into the yarn during the spinning process. The new line will be marketed under the name Yaluronica.

“As soon as these garments contact the wearer’s skin they begin the cosmetic action. Within a few days improvements in terms of moisturizing, firming and antioxidant are impressive,” said Nystar.

The company launched the collaboration at the recent Cosmoprof beauty trade show in Bologna, Italy.

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