SealSkinz adds technology to new lines

12/08/2014
Waterproof sock brand SealSkinz has boosted the technology in its lines and is launching a campaign to educate consumers about the benefits.

The UK-based company, which manufactures products domestically and by hand, has introduced Aqua Dynamic Design (ADD) Stretchdry, a patented technology that consists of a hydrophilic membrane paired with merino wool and nylon. The seamless, three-layer construction is 100% waterproof and provides excellent breathability and moisture management. 

Products also feature waterproof and windproof qualities.

David Jesson, SealSkinz marketing director, said: “This new technology will help our users understand which product is right for which conditions and continue to deliver the high quality weatherproofing we are known for.”