Adidas to cancel IAAF sponsorship, BBC insists
25/01/2016
On January 24, the BBC said it had information showing that adidas had taken the decision earlier in the month following reports from an independent commission into doping in athletics. It said adidas had issued a warning to the Monaco-based IAAF at the end of 2015 after initial reports from the commission. When the same commission delivered a second report in January, adidas made its mind up to sever its ties and informed the IAAF it was pulling out.
BBC reports suggest the loss to the IAAF could be $8 million per year.
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