Arc'teryx and Salomon owner reports record sales
Arc'teryx and Salomon owner Amer Sports has reported record sales and profit for 2015, with CEO Heikki Takala saying it is improving in all areas.
Revenues reached $2.5 billion while it earned $212 million.
Following the implementation of its Sustainable Growth Model in 2010, it has increased revenues in China by five and grown footwear and apparel growth from €300 million to €900 million.
Mr Takala said: “The growth was again driven primarily by our strategic focus areas: Footwear, Apparel, Business to Consumer, digitally connected devices and services, and geographically especially China and the United States.
“Ball Sports returned to healthy profitable growth in the key focus areas, especially performance tennis and baseball, and Winter Sports Equipment continued to drive profitability and working capital efficiency. In Sports Instruments, Fitness and Cycling we focused on renewal and restructuring for faster future growth behind scalable platforms, and we built an exciting pipeline of growth initiatives already for 2016.
“In 2015 we also started to accelerate through selective acquisitions, enabled by our strong balance sheet. We acquired Louisville Slugger for Baseball acceleration, and Sports Tracker for building a scalable Amer Sports online sports service. We also acquired Queenax, a functional training systems provider, to close a gap in our Fitness offering versus an important consumer trend.”
Image credit: Salomon
