Sales rise at Hanesbrands despite activewear dip
07/11/2016
“Our sales initiatives have re-accelerated organic growth in several core categories,” said Hanesbrands CEO Gerald Evans Jr.
One such category was innerwear, for which sales increased 2%. This was driven by a strong growth in sales of men’s, women’s and children’s underwear.
The news was not so good for the group’s activewear segment, which saw a 2% drop in sales. Hanesbrands said this was due to the “bankruptcies of certain sporting goods retailers”.